Aug. 11, 2020

inPowered | AI driven Marketing Solution

This week on Marketing : UK introduces HFSS Ad ban : The United Kingdom is introducing an Ad ban/constraints on high fatty, sugar…

Episode page
Aug. 5, 2020

What 1,400 backlinks have done for my Digital Agency

In this episode I explain what 1400 backlinks according to Ahrefs & Ubersuggest have done for my website www.siftgroup.net in ter…

Episode page
July 31, 2020

How Peloton found success from changing their price & the latest on D…

In this episode I do a case study on Peloton, an indoor fitness company that was founded in 2012 in New York & how it was able to…

Episode page
July 28, 2020

What do Digital Marketers do ?

In this episode I go through the some of the duties digital marketers are tasked to do whether in a small business, large corpora…

Episode page
July 24, 2020

Why your Facebook Ads are not converting & how to fix that

In this episode I discuss some of the reasons why your facebook ads might not be working and simple steps on how you can fix that…

Episode page
July 21, 2020

Fiverr Experience & Tips after 90 days

3 months ago I started the 30-day Fiverr challenge & I vowed to inform my audience on my experience, progress and give out any ti…

Episode page
July 20, 2020

How to avoid Black Hat SEO & more on Google webmaster

In the previous episode we discussed what black hat SEO is and the different ways in which it is practiced. In this episode we di…

Episode page
June 30, 2020

Episode 82 : Black Hat SEO, why you should avoid it ?

In this episode I go through what is termed in Digital Marketing as Black Hat SEO. As much as Black Hat SEO will help you generat…

Episode page
June 29, 2020

Episode 81 : Instagram Reels and Google Ads in 2020

In this episode I go through some of the updates and latest news that have taken place recently. Instagram has officially release…

Episode page
June 11, 2020

Episode 80 : Xenia Muntean (CEO, Planable ) Innovating the Marketing …

In this episode we are joined by Xenia Muntean , CEO, Planable , who shares with us her story cofounding Planable and some of th…

Episode page
June 10, 2020

Episode 79 : Crushing it ! - Book Review - Gary Vaynerchuk

In this episode I go through one of Gary Vaynerchuk's bestselling publish, Crushing it ! Gary Vee released Crushing it ! in 2017 …

Episode page
June 9, 2020

Episode 78 : 4 ways to Omnichannel & Creating more content

In this episode I go through four ways you can use to become omnichannel and create more content. Creating content can become te…

Episode page
June 3, 2020

Episode 77 : Why you need a website

In this episode I go through some of the reasons why you need your own website. Digital presence has become really important in t…

Episode page
June 2, 2020

Episode 76 : Google Search Ranking Algorithm update

As of May 2020, Google came out with their plan to update their search ranking algorithm in 2021. The main focus in their algorit…

Episode page
May 27, 2020

Episode 75 : Using structured data to boost your SEO ( FAQ Schema )

FAQ schema has become quite popular recently, based on the acknowledgement it gets from the Google algorithm so you really want t…

Episode page
May 26, 2020

Episode 74 : Long-tail Keywords vs Short-tail Keywords ( SEO )

If you are starting out in Content SEO, then understanding Long-tail & Short-tail Keywords and their resulting effect on your web…

Episode page
May 25, 2020

Episode 73 : Multi-level Marketing Scams ( Red Flags )

Episode 73, I talk about Multi-level Marketing scams, what MLM is, how to identify MLM scams and my experience at an MLM workshop…

Episode page
May 22, 2020

Episode 72 : Coca Cola Marketing Case Study ( What you should emulate…

Coca Cola has always been an interesting marketing case study based on the several marketing campaigns that it has carried out ov…

Episode page