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Education Episodes

Dec. 14, 2020

Episode 121 : 5 things I learnt from interviewing Executives

Up until this episode, I have been privileged to have interviewed various executives on the podcast from different fields and learn a lot from their knowledge, experience, wisdom and personality. A lot of valuable information...

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Dec. 2, 2020

Episode 113 : How to start in Digital Marketing with zero experience

In this episode I go back to the basics and explain how anyone can get started in digital marketing with completely zero experience. The steps I mention in this episode are some of the things I did and continuously do to impr...

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Oct. 29, 2020

Copywriting explained | Episode 102

In this episode we start a new series in the podcast, the copywriting series which will be an informative look into the world of copywriting with actionable tips and insights. Copywriting is similar to content writing in term...

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Sept. 11, 2020

Joining Shaw Academy | Digital Marketing | Marketing School

I decided to join Shaw Academy on Digital Marketing as part of the process to improve my digital marketing expertise in other fields of digital marketing that I am not well acquainted to. This is not a sponsored episode nor ...

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July 28, 2020

What do Digital Marketers do ?

In this episode I go through the some of the duties digital marketers are tasked to do whether in a small business, large corporation or as a freelancer/self-employed. The purpose of this episode is to give you a better under...

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June 10, 2020

Episode 79 : Crushing it ! - Book Review - Gary Vaynerchuk

In this episode I go through one of Gary Vaynerchuk's bestselling publish, Crushing it ! Gary Vee released Crushing it ! in 2017 as a follow up of Crush it ! which had come out years earlier. The book features real life stori...

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May 25, 2020

Episode 73 : Multi-level Marketing Scams ( Red Flags )

Episode 73, I talk about Multi-level Marketing scams, what MLM is, how to identify MLM scams and my experience at an MLM workshop in Frankfurt 2018. This episode is meant to be informative and educative and at no point is it ...

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May 22, 2020

Episode 72 : Coca Cola Marketing Case Study ( What you should emulate )

Coca Cola has always been an interesting marketing case study based on the several marketing campaigns that it has carried out over the years and how that has impacted its brand perception. In this episode I go through some o...

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May 19, 2020

Episode 70 : 5 ways AI will impact Digital Marketing

In this episode I talk about how AI has impacted & will impact digital marketing in the near future. AI is meant to make Marketing & Data processing much easier, however, it is worth mentioning that marketers need to iterate...

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May 15, 2020

Episode 68 : Personal Finance & Mental Health with Susan Gichuru

In episode 68 we talk about personal finance and mental health with Susan Gichuru. She is a finance professional and a certified life coach from Nairobi, Kenya. She talks to us about managing our personal finances, the invest...

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April 16, 2020

Episode 52 - Marketing Advice I got from Eric Siu ( Founder Single Grain Los Angeles )

One problem a lot of us marketing professionals face is the fact of not knowing where to start from in our marketing career. There is simply a lot to learn in Marketing and being an expert at everything seems rather confusing...

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March 19, 2020

Episode 47 - What you should focus on as a product marketer

Introducing a product that fills a certain gap in the market or solves the problems of your intended consumer segment is a job half way complete. The message and how you portray , engage and create awareness around your consu...

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March 6, 2020

Episode 44 - Minimum Viable Customer & Product Market Fit

Looking at a business model canvas, how do we define our customer segment, what are the characteristics that group our customer segments together and how do we go about defining our minimum viable customer and effectively mat...

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Jan. 29, 2020

EP 41 Hurdles to overcome as a Solo Entrepreneur

Entrepreneurship is a calling for some of us, however, the path to succeeding is not necessarily rosy & sweet & that's where tenacity & passion kicks in. In this episode I share some of the challenges and hurdles I have faced...

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Jan. 27, 2020

EP 40 - Can business be taught at University & how I topped my class from watching Shark Tank

This Episode is a special one & also one that I was skeptical on doing, reason being, there is a lot of noise when it comes to the relevance and structure of the education system & the different perspective everyone has on th...

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