The Marketing Podcast - Digital Marketing tips and insights

Marketing Made Simple in episodic releases of just under 20 minutes that can help level up your marketing expertise. Learn about the latest marketing trends, tools and insights on how you can outperform your competitors and achieve your marketing goals.Join me as I document my process and also interview the best of marketing professionals in the industry.

Recent Episodes

Jan. 25, 2021

EP 140 : Is Clubhouse just a fad ? | App Review

I've been on Clubhouse for some days now & I have to admit, I really like the concept of the App and how people are able to lever…

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Jan. 22, 2021 Podcasting 101

Ep 139 : Growing your audience with your Podcast | Podcasting 101

It's TMP Friday once again & that means another episode on the Podcasting 101 series. To pick up where we left off in the last ep…

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Jan. 21, 2021 Google Seo

Episode 138 : What Google said about Black Hat SEO

Does Google really ignore Black Hat SEO ? Let's talk about it ! Subscribe to the TMP newsletter and learn more about Marketing on…

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Episode 137 : Facebook Ads Mistakes 63% of Marketers Make

Facebook Ads are provide a good medium for many of us to grow our businesses, brands and inherently get more outreach and exposur…

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Episode 136 : How Apple IDFA changes will impact Marketing in 2021

Apple came out on the 22nd of June 2020 with the statement that it plans on changing it'*s policies on IDFA with the release of I…

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Episode 135 : Clubhouse & Spaces | Are they the new Podcasts ?

Clubhouse is a new audio drop-in social platform that started less than a year ago and has been the talk on social media for quit…

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Jan. 15, 2021 How To Podcasting 101

Episode 134: Getting listeners on your Podcast | Podcasting 101

Subscribe to the TMP newsletter and learn with hundreds of other listeners every single week on www.themarketingpodcast.live Rode…

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Episode 133 : Creating Binge-worthy Newsletters | Email Marketing

Crafting an email list and having your audience opt-in to receive newsletters from you is a hassle  on its own. Sustaining your e…

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Episode 132 : 3 Unconventional Marketing Tactics for 2021

Thinking outside the box and iterating on fresh ideas can make or break a marketing campaign or brand. However, having well thoug…

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Episode 131 : 4 ways to monetise your Newsletter in 2021 | Email Mark…

Newsletter Marketing is essentially a strong form of marketing campaign that has performed considerably well over the years. On a…

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Episode 130 : Why I run Carousel Ad Campaigns | Facebook Ads

Carousel Ads are effective for most marketing campaigns and for a number of reasons. Compared to a single image Ad, Carousel Ads …

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Jan. 8, 2021 Interview Podcasting 101

Episode 129 : Finding Amazing Podcast Guests | Podcasting 101

Podcasting similar to traditional radio allows the options of having guests on the show, in fact majority of podcasters and podca…

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Episode 128 : Simple ways to repurpose Content | Content Marketing

Repurposing Content is a life-saver in Content Marketing, not only does it save you on time used to brainstorm and craft fresh co…

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Episode 127 : Podcasting Vs Blogging | Why you should create both !

Choosing between the type of content you should produce can become an overwhelming task, especially with the vast types of conten…

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Episode 126 : Starting your Podcast in 2021 | Podcasting 101

Starting your podcast in 2021 ? Here are a few things you should know before getting your podcast started ! Visit www.themarketin…

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Episode 125 : What to expect in 2021 | Marketing Podcast

A happy start into 2021 from The Marketing Podcast (TMP) and a big thank you for being part of the podcast in 2020 . You might no…

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Dec. 18, 2020 Google Website

Episode 124 : A cookie-less 2022 | Google

Google announced early this year on their plan to abolish 3rd party tracking on their platform in two years time. With Google Chr…

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Dec. 16, 2020 Digital Marketing

Episode 123 : Marketing Trends in 2021

2021 is expected to bring a lot of change and innovation in the marketing world, especially in MarTech, following 2020 which has …

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Episode 122 : Salesforce acquires Slack & other marketing news

49% of Podcast fans report that advertising remains the most effective way to reach them compared to 37% of listeners in 2019. De…

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Episode 121 : 5 things I learnt from interviewing Executives

Up until this episode, I have been privileged to have interviewed various executives on the podcast from different fields and lea…

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Dec. 13, 2020 Google Seo Website

Episode 120 : Google's recent Search Algorithm update | What to expect

Google has recently updated it's search algorithm as of December 2020 as it does every single year. What you might not notice is …

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Recent Blog Posts

Search Engine Optimisation Explained

Search Engine Optimisation is part and parcel of digital marketing where website owners try to rank their websites on search engines like Google, Youtube…

About the Host

Augustine Kiama

Host

Host of The Marketing Podcast - Digital Marketing Tips & Insights & Founder of Sava Digital